Hello, I am Ella.

I am a Senior Interaction Designer based in New York City, currently working remotely for SF based consulting firm Propelland, where I lead teams to craft breakthrough strategies, experiences, and products.

Biography

Ella is an accomplished Product Designer with 8+ years in the design field, specializing in digital products and design systems for the last 5 years. Her unique background in architecture informs her holistic approach to complex design challenges.

Here's what sets Ella apart:

Leadership & Management
Proven experience leading cross-functional teams, managing project sprints, and driving end-to-end design experiences to fruition.

Stakeholder Engagement
Skilled in navigating stakeholder/client relationships, managing expectations, and delivering projects with excellence.

Multilingual Communicator
Fluent in the languages of design, development, and strategy, enhancing team synergy and project clarity.

Entrepreneurial Mindset
Exceptional ability to think outside the box, take ownership, and develop innovative processes for better outcomes.

Design Excellence
Known for a keen eye for detail, a high bar for quality, and a proactive approach to incorporating feedback for continuous improvement.

Outside of work, she also attends design critique as a guest crit at Pratt Institute and Columbia University.

Capabilities

Interaction design
Product / UX strategy
Design systems
Design operations
Visual design
User research

Current and past clients

Adobe
‍Converse
HP
MSCI
Pure Storage
Zepp (Huami)

Education

Columbia University
New York, US

Shanghai Jiao Tong University
Shanghai, China

Recognition

Honor Award for Excellence in Design, 2017

William Kinne Fellows Price, 2017

Industry Experience

B2B / B2C SaaS
E-commerce
Finance
Education

Interest and hobbies

Emerging technologies (Blockchain, Web3, AI, etc)
Entrepreneurship
Vintage designer furniture
Podcasts
Plants and pets

Want to reach out about a project, collaboration or just want to say hello?